Alignment Diagnostic

Step 1: Locate your price

Use the offer and price you wrote down in Video 1.

Your offer Price per payment ($) How many payments does the buyer commit to before they can stop? Use 1 for a one-time price, or if they can cancel after the first payment.

Enter your price to see your level.

Step 2: Find your target

The market the matrix points you toward.

Who do you sell to?

Individuals (B2C) Businesses (B2B)

Step 3: Look at your actual buyers

Think about the people you've spoken with this month. Write down what you know, and mark the rest unknown.

How many people have you spoken with about this offer? How many paid your price, or confirmed they had the budget? How many wanted the offer, but told you the full amount was beyond what they could spend?

Those 2 numbers add up to more than the people you've spoken with. Check your counts.

Have you asked buyers about budget?

Yes, usually Sometimes Not yet

Do buyers like these regularly pay more for similar work?

Yes No Unknown

Step 4: Compare the 2

Does what you see in sales conversations match what the matrix led you to expect?

Yes, it matches No, it differs Unknown

When buyers said the price was a stretch, what made it a stretch?

Step 5: Choose your verdict

Your verdict

Aligned Priced above your buyers Priced below your buyers Not enough evidence yet

Your result

Your next move

The 1 question you'll ask next

Edit the question so it sounds like you. Then print this page or save it as a PDF, and keep it next to you on your next sales call.